TV ONE.

The brief was to launch a new cable/satellite television network aimed at primarily African American adults. With a National Outdoor Advertising push to increase viewer numbers. And propel TV One to the number one African American TV entertainment Channel. 57 million household viewers to date. TV One Outdoor Poster Launch Campaign, African American TV Channel, Promax TV Awards Print/ Poster campaign. I SEE GOLD PEOPLE. I SEE BLACK PEOPLE.